LandMarc Coaching's Universal Business Laws and Personality Type Blog

Universal Business Laws and Personality Type Profiling in Action.

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Name: Marc de Bruin
Location: Kuluin (Maroochydore), Queensland, Australia

Monday, 21 December 2009

Law of Time; 3 Key Notions to Create Instant Buy-in from Prospects

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There’s this funny thing about time. We think “time flies
by”, and “I haven’t got enough time”, or “what’s the
time?”. We all perceive time differently.

Yet: time is the same for all of us. We only have the NOW, the
present. This is one of my Knowareness Principles: the Law of
Time.

We can definitely THINK our way into the past and the future,
but the only time in which we can do that is the present moment.
All our thoughts about the past and the future create the
impression of time, but they are just really THAT: THOUGHTS about
the past and the future, created RIGHT NOW, and now, and now,
etc.

Out thoughts (about past and future) pretty much make up our
“view of the world”, our perception. We look at how things
were, and then predict how things could be. This means that much
of what goes on in the present moment eludes us; it is not
subject of conscious thought or experience.

In business (and as much in private dealings) this means that
whenever we are confronted with a prospect, this prospect will
already have a whole raft of unconscious (good and bad) ideas
about you and about what you are going to say. I always use the
example of me having been a lawyer. Say to a person: “I am a
lawyer”, and they immediately look at you either suspiciously,
or with regard (or somewhere in between). In business, and
therefore in sales, it is the same thing. People will have
opinions about you and your product or service, and will judge
you by it. The same applies to personal encounters, but I will
focus on business settings in this article.

It is essential to do the following 3 things to influence
people/prospects into agreeing with your ideas or sales
presentation:

1. you have to bypass the (often negative) perception your
prospect or client has about people in your industry.
2. you must establish yourself as being totally different than
other business people within your niche
3. you need to shift the perception of time the prospect has
from PAST to PRESENT or FUTURE.

Ad 1) You do this by taking away any label that could be stuck
on you as “being something or someone”. Instead of saying
“I am a lawyer” you could say: “I assist people with
swiftly and effortlessly solving their legal problems”. That
immediately puts you PAST the “lawyer” label, and will
generally make people more open to listen to you. There is way
more to this concept, but this is the gist of it. “I help
business owners to double their profit with half the effort”
sounds way more attractive than: “I am a business coach”.

Ad 2) You will need to distinguish yourself from every other
person in your niche market, to avoid the risk of being labeled
in retrospect. Brainstorm and establish at least 3-5 facets to
YOU and YOUR way of doing business that are TOTALLY different
from what your competition is doing. Two ingredients are included
here: you and your business. You will have to be(come) a
Subconscious Credible Source (SCS), and your business will have
to distinguish itself through its powerful Unique Selling
Proposition (USP).

Ad 3) This is a crucial element to effortless sales. The
AusIDentities types each have their own “time-frame”.
Kangaroos generally live in the present, Wombats generally in the
past; Dolphins and Eagles live mostly in the future.

Being able to alter a person's time perception from past to
present or future, from present to future or past, and from
future to present or past will instantly increase your sales and
influencing abilities. Why? Because time plays a massive role in
decision making! By changing your prospects’ time perspective
you take them out of the “zone” where their subconscious
programming, labels, judgments and emotions lie. This will make
them more open to new ideas!

Once you understand this, you can easily dominate market places!


Changing someone's perspective by taking them into a different
time frame than “their own” will allow you to totally bypass
any negative ideas a person may have around you or your product
or service. This will easily lead your prospect or client into
the “soft spot”, where willingness to buy (in) can be found.

Set a Landmarc:

Firstly: where is your time-frame? Do you primarily dwell on the
past, live in the present, or focus on the future? You will
obviously be in all time-zones at certain times, but there will
definitely be a preference!

Secondly: in business, how do you promote your wares? Are you
looking at past results when explaining the benefits to a
prospect, are you emphasising the rewards that can be had RIGHT
NOW, or are you talking about future possibilities of your
services?

Thirdly: be very aware of your prospects' time-frame, and lead
them out of it whenever possible. It will make for easy rapport
building, and less resistance towards your industry or products.

Lastly: practice, practice, practice. Test different time
strategies and develop scripts for each one, so you can roll them
off your tongue as easily as you can say your name when in a
sales presentation.

Sales and the “art of influencing” is nothing more (or
less!) than making people buy (into your idea); for prospects to
buy they will need to see “what's in it for them”. Bypassing
subconscious negative barriers they may have put up will help you
to instill this perspective in prospects. It will make a massive
difference in your effectiveness!

To your success!

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Tuesday, 8 December 2009

Universal Business Laws: the Law of Rhythm.


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Our businesses are run by universal Laws, that are at play regardless of your (dis)belief in them.

To run your business most effectively, knowledge and understanding of these universal business laws is critical.

this video discusses on these universal business laws: the Law of Rhythm.

Only watch this video if you are serious about increasing your business profits and lessening your active efforts.

To your Success!





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Friday, 13 November 2009

Three More Secrets to Personal and Professional Success

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In my practice, I deal with a huge range of business and professional people. They all seem to want one thing: to change their current circumstances into a desired state as soon as possible.

Apart from having them know and master their own AusIDentities Personality type, I teach clients how to apply one of my “Knowareness” Principles: the Triangle of Change.

Our personal and professional direction is generally dictated by three guiding forces: the way we THINK, the way we SPEAK, and the way we ACT. These three forces work together. Our thoughts about certain plans or ideas lead us to (openly) speak about them to ourselves and others. As we constantly think and speak about something, we start to act upon that topic as well. That, in turn, leads to reinforcement of our initial thoughts, and to more determined words spoken about these thoughts.

For instance: if someone believes (this is: constantly thinks) that business success requires constant hard work (both in time and effort), then that person will be talking about that “fact” often, and will show his belief in his actions. Similarly, when a person thinks that we are in a recession, that will be the subject of conversation, and will be reflected in defensive business action.

How to break that cycle? That's where the triangle of change comes in. The same way that beliefs (and therefore actions) are built can they be re-built: thoughts, words and actions are all factors that can be used for change. Depending on the AusIDentities Personality type, one way will work better than another. Let's explore these three secrets.

The first secret is to change your thoughts about the topic that you desire change in results for. As you consciously start changing how you think about the topic (Neuro Linguistic Programming or NLP can help with this immensely) you will find that your language starts changing. That will ultimately lead to new behaviours, as they are in sync with your language.
Changing thoughts means putting in a conscious effort to question your thoughts, and to think differently if you find your thought are not conducive to positive results.

Some AusIDentities personality types are pretty good at starting out this way: Dolphin (NF) and Eagle (NT) personality types are the ones most suited, as they are more in touch with their conceptual, intuitive mind.

The second secret is to change your language, literally. The power of Neuro Linguistic Programming (NLP) in action. Whatever you are thinking, SPEAK only in the way you would like your situation to be. Stay away from talking negatively about it, expressing doubt, fear, frustration etc. Bite your tongue if you feel a complaint come up. By cutting out negative talk, and consciously choosing constructive speech, your actions will start to change. Trust me! That will lead to different results, and then to different thoughts about your situation. You then will WANT to talk even more positively about it. This is a very practical application of the Law of Attraction. I know it to be crucial to personal and professional success, yet so few people are utilising it.

The AusIDentities personality types most suited for this style of change -in my opinion- are Dolphin (NF) and Kangaroo (SP).

The third secret is to start acting differently. Do the things you would not do before. The new results will transform your thinking and will make you speak about them more positively, which will provide motivation for even more -different- action.

AusIDentities personality types that apply this philosophy best are Kangaroo (SP) and Wombat (SJ).

Ideally, you would take on aspects of all three change secrets for the most effective result. On the other hand, we all have a preference. For me, for instance, it is quite easy to talk differently, and to use “new” language that speaks of where I want to be. A business partner of mine is really good at throwing his whole behavioural routine out the window, and behave totally different from one day to the next.

Whichever it is for you, take one (or two, or all three) aspect of the triangle of change on board, and apply it consistently. Within no time you will observe changes in the results within your business or career. The more you “resonate” with your desired results, the faster they will come to you. It's the Law of Attraction.......

I've experienced people changing their business for the better by applying this technique. Once you know what “change agent” works best for you, constant adaptation of your business's direction becomes a process under your control, and makes life a lot easier. You will save huge amounts of money and time, and will create far more effective results than fighting against a current. It all starts with knowareness, though; KNOWing what tools you already posses within you, and awARENESS of their application. This is where you can start.

To your success.

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Wednesday, 19 August 2009

Your Success is not My Success


Success is not so much what we have as it is what we are. Jim Rohn

I attended a seminar recently, in which business coaching as a profession was discussed, and what results can be had by actually being coached. To prove the point, slides of fast and luxury cars, big houses, expensive trips, first class travel, shiny jewelry and the like were shown.

By doing so, I realised that the presenter had probably lost 30-50% of his audience immediately.

Why? Because for many personality types within the AusIDentities range, “success” is not about garnering expensive goodies at all. Showing these personality types the above mentioned slides to motivate them will generally have the opposite effect....

The issue here is “success” and two critical questions associated with this concept: 1) what does the word ”success” really mean to you, and 2) where does success sit on your values list?

1) Success for the one is obviously not success for the other, but we seem to have some sort of collective consciousness about success. That's the one I was talking about in the beginning. We seem to believe, as a collective, that making lots of money, driving flash cars, living in beautiful homes is the pinnacle of success, and is what we should strive for. Anything less than that would make you less successful, or even unsuccessful.

My opinion is that we are WAY off a balanced idea of what success really is if we only focus on professional or business success. For instance:

How about:

the relationship with your partner
the relationship with your children, family, friends
your health
your stress levels
your personal development
your work-life balance
your attitude towards yourself
etc.

All these factors have to come into play as well when we look at how “successful” someone is. If we only look at the amount of money someone makes, or the “stuff” that this person owns (or has bought with hefty loans!), we diminish our own feeling of success, and will feel bad about that. Moreover, as I said before, for many personality types within the AusIDentities range, a successful life is not about money and prestige per se at all.

The point I am making is this: we are all “successful” one way or another. It just depends on which are of life we are shining a light. Stay away from falling in the (collective consciousness) trap which identifies success with WORLDLY success. You will only punish yourself when you are not “successful” in that definition. As stated before: you ARE successful; we all are. Make a good habit of looking at the areas in life where you consider yourself to be successful. It will help you balance yourself out, and feel good about who you are and what you do (which, in Law of Attraction terms, is the ONE thing life is all about: feeling good).

2) Success is a value. Something we consider important in our lives. In previous articles I have already stated that the way we arrange our values will dictate what we go after in our professional and/or personal lives. The question you have to ask yourself, given your definition of success, is: where does success “sit” in my values priority?

I must admit that for a long time I defined success as “worldly success”, which meant that the things I really am good at did not make me feel successful at all. This lopsided idea of my own success threw me off even further when I gave up my position as an associate within the law firm I was working for. Suddenly, I was not as “successful” as I was before. It became even more apparent when we emigrated, and started with pretty much nothing. No “success” at all.....

Over the years I have realised that I have often tapped into the unconscious collective belief around success, and have beaten myself up over not measuring up to that standard. A contributing factor was that my twisted definition of success did not show up high in my values list either...... I just wasn't into making loads of money and becoming well-known.

I have since established that my private definition of “success” really has NOTHING to do with that collective consciousness, but shows up EVERYWHERE in my daily actions: I have a wonderful relation with my partner and daughter, look after my body really well, look after my mental and spiritual health well, and have great variety in my life, which is really important. In that respect I am TOTALLY successful.

Now, I don't want to beat my own drum here, but want to impress on you that YOU are successful as well, in many areas of your life. You merely have to identify them, and get clear on your personal definition of success. Again, if you keep living up to others' definition of success, while they don't conform to your own, you will have a tough life. And that is NOT the idea of our existence on this planet, is my firm belief.

Set a LandMarc:

Firstly, come clean on how you have defined “success” in your personal and professional life. When, or under what circumstances do you consider yourself successful?

Secondly, in how far is your success definition influenced by what “others” say success is? How much do you look at the “outside world” to define your success? Does that way of looking at it give you a good feeling overall, or do you feel you lack, in terms of success?

Thirdly, how high does success rank on your values list, given your success definition? How much time, energy, money, thought etc. do you give to being successful? Or are you looking at other values in your life (relaxation, socializing, pursuit of knowledge etc.) more than success?

Lastly, given the statement that everyone is successful at many things in their lives, identify at least three areas in yours that you know can be thought of as successful. Do you really FEEL successful about these??? If not, start looking at these areas more closely, and start appreciating your skills and (cap)abilities for what they really are. Remember: success breeds success!

I want to state it again: if you keep looking at others to measure your own success, you will probably never feel good enough about yourself. There will always be other who do things “better”. The key to your success is to look at where you are already successful, and build from there. Law of Attraction will assist when you take that first step, and you know that a journey of 1,000 miles starts with that first step.

To your success!

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Friday, 19 June 2009

Law of Attraction and Unique Selling Proposition: Chalk and Cheese or Brothers in Arms?

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There is one Principle that, once understood and diligently practiced, allows you to attract the objects of your desire in your life strongly and swiftly: the Law of Attraction (or Law of Deliberate Intent), LOA.

There is another Principle that, once understood and diligently crafted, allows you to attract the ideal clients and/or customers in your business strongly and swiftly: the Unique Selling Proposition (or Unique Sales Position), USP.

For many people, USP and LOA have nothing to do with each other. LOA to them belongs to the realm of the esoteric, to the spiritual world. May work for some, but has not correlation with business. USP, on the other hand, belongs to the realms of business, to the world of sales. May work in businesses, but has no correlation with “life” as such.

I strongly disagree with this notion, and for 4 convincing reasons.

First of all, LOA covers all areas of our living world, not just the spiritual and more personal aspects of it. As for personal life, so for business life. There is no cut-off point where LOA stops operating; like vibrations attract like vibrations.

Second of all, USP covers pretty much everything in our human world, too. I wrote it in previous articles already: we are constantly “selling”, whether it is a product or a point of view. I find the fact that sales & marketing and USP are mostly restricted to the business world rather.....well.... restricting.

Third of all, Law of Attraction is all about creating clarity around your desires, and putting your attention, energy and focus on the manifestation of them. A unique selling proposition is all about creating clarity around the benefits of your products and services, and persuading others of the importance of them. Pretty much the same concept.

Fourth of all, apply LOA powerfully, and you will start attracting what it is you deliberately desire. The same goes for USP: emphasise the benefits of your products and services, and you will start attracting the clientele to your business who need or desire what you have to offer.

It is so obvious to me that USP and LOA are connected in a powerful way, that I really don't understand why business owners sometimes shy away from “this airy-fairy stuff”. There is 1) nothing airy-fairy about it, once you start applying it and start seeing the results, and 2) it will mean thousands of dollars in lost profit if you are not willing to put the concept to the test.

When mentoring clients, I stress the importance of crafting a really powerful USP. The USP will be a verbal culmination of the problems in the market place in your specific niche, the solutions you apply in your business to those problems, and the benefits those solutions will have for your target market. Your USP summarises what your business does best, and why clientele should buy into your products and services.

Crafting a powerful USP has two compelling effects: YOU as a business owner will have strong clarity around your line of products and services, which will establish confidence and clarity within you.

Guess what vibration you are sending out when you experience those feelings? Right, positive ones.

This will thereby attract clients that actually want your products and services, which is the second effect. Because prospects are confronted with a powerful USP, they get an instant sense of credibility towards your business and towards you as a business owner.

Guess what vibration THAT is? Right! This positive vibration will establish you as an expert in your field, and will allow for viral marketing and life-long clientele. Who wouldn't want to do business with a entrepreneur who is able to fulfill clients' needs and desires by understanding them clearly?

Truly, start working with it: get clarity on what is the most massive benefit that clients can receive from doing business with you, and start phrasing that in a powerful USP. From that point forwards, watch your business grow.

Results are pretty much guaranteed using the right tools. I keep saying it: nobody doubts that jumping off a building will get you down fast! Law of Gravity is always applicable. The same is the case with the Law of Attraction. IT works. Are you willing to work IT?

To your business success!

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Wednesday, 10 June 2009

Getting More Out of Life June 2009

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Sales and Personality Type: How Type Influences Buying Decisions

"Watch your thoughts, for they become words.
Watch your words, for they become actions.
Watch your actions, for they become habits.
Watch your habits, for they become character.
Watch your character, for it becomes your destiny.
"
-Unknown

I've often spoken about the importance of Personality Type
Profiling in both business and private settings. Knowing what
moves and motivates you(rself), and knowing what moves
and motivates another are hugely powerful tools for
understanding and ethically influencing your environment.

Today, I'd like to discuss the importance of Personality Type
when it comes to sales and marketing, and to "buying".

Whether you are on the selling side or the buying side of the
equation, you must realise that selling and buying are both
based around emotions, around our needs and desires.

Selling is simply this: identifying a gap/need/desire in the
experience of your prospect (they want something that they don't
have yet), providing a solution to fill this
gap/need/desire, and educating the prospect on the benefits of
purchasing that solution, so they warm up to it and buy it.

That's it. one of my mentors said: you NEVER sell anything,
really. You can only make people buy. And it's true. If I don't
resonate emotionally with what the salesperson is
offering, I will not buy, and v.v.

Buying is simply this: identifying a gap/need/desire in
yourself, searching for a solution that fills that
gap/need/desire, and purchasing that solution based on the
perceived benefits it will have.

Again, that's it. We buy because we think the product we
consider will do something to or for us that will help us solve
a problem, fill a gap, or fulfil a desire. Ultimately,
this is an emotional process; or, if you don't like that word:
it has to do with us wanting to feel good.

The AusIDentities Personality Type Profiling System
identifies
Four distinct personality types: the Dolphin, the Eagle, the
Kangaroo and the Wombat. In sales (and for your
buying decisions) it is absolutely critical to know your own
type and those of your prospects. If you don't approach them the
right way, they will probably not buy! Perhaps it's
not that paramount when it comes to buying a bottle of water or
a sandwich, but it's definitely the case when it comes to bigger
or more important purchases. You want to get
clear on the needs and desires of your prospects/family
members/friends, because you can then ethically influence them
and make them choose an option that is both good for them

AND you!

In sales you will have to be able to see the world from your
prospect's perspective. Remember: "sales" could also be
mentioning to your wife you want to go and see a football
match, for which in return you will take her out on Friday!! Or
persuading your children to go on a 4 star hotel holiday instead
of a camping trip by choosing the hotel with the
biggest pool on the planet! To graps your "prospect's"
perspective properly, you will will have to dig in their minds.
The right way to do this is by ASKING QUESTIONS.

Each of the four AusIDentities Personality Types are sensitive
to different kinds of questions. let's create some clarity on
what type of questions work best for what type:

The Eagle (or NT, in the Myers-Briggs typology) on combination of WHAT and WHY questions. Examples:
  1. why is it so important for you to......?
  2. what specifically would you like to see in .......?
  3. why will.....be beneficial for you?
  4. what research have you done into.....and what were the outcomes?

The Dolphin, (or NF) will be more partial to a combination of WHO and WHY questions. Examples:

  1. Who is going to be pleased when you .....?
  2. why is .... so important to you and the people around you?
  3. who is you are thinking of when you.......?
  4. why will your experience be different when you......?

The Kangaroo (or SP) will be focused on a combination of WHAT and HOW questions. Examples:
  1. what will ..... allow you to do faster?
  2. how can you use.....to create even more powerful results?
  3. what other methods have your tried to ......?
  4. how did you compare your current experience with your future experience once you have ......?

The Wombat (or SJ), ultimately, is sensitive to a combination of HOW and WHAT questions (note the order difference with the Kangaroo). Examples:
  1. how can .... make your experience more pleasurable?
  2. what exactly do you expect from .....?
  3. how do you think we can make.... an even better product for you?
  4. what needs to happen for you to consider.....?

Again, these and similar questions can be used to get people to
make buying decisions in business, but are as easily applicable
to family and other relations, child raising
issues, employment issues, conflict resolution, and other
interpersonal problems and challenges. It all boils down to
understanding the deeper needs and desires of yourself and
others, so you can relate to yourself and others on an emotional
-feeling- level.

Set a Landmarc:

Firstly, from now on, whenever you make a buying decision on
more substantial goods and/or services (house, car, audio/video
equipment, investments etc.) ask yourself: why do I
want to purchase this? What feeling will it give me once I have
it? The more you know for what sort of emotional feeling you buy
things, the more aware you will become in other
areas of your life (they usually reflect the same values).

Secondly, from now on, whenever you want to make someone accept
your opinion, assess what reasoning you use towards the other
parties. What emotions are you trying to get across
to the other parties, so they will accept what you want.

Thirdly, study personality types extensively so you can
understand on an even deeper level what drives you and others.
This will allow you to become very influential, honouring
all parties' wishes and desires. There are several options
available for further study.

Lastly, commit to sales and marketing, both in personal and
professional selling. Although both words are usually applied to
business and the selling of goods and services,
EVERYTHING in life has to do with selling and marketing. Just
think of the hotel vs camping idea: you will have to SELL the 4
star hotel to the family, and MARKET it properly,
so it will be preferred over a camping holiday. You even have to
sell the idea of having to do grocery shopping to your kids, by
offering them a donut or a ride on the merry-go
-round after. Only THEN will they be SOLD on the idea!

If you really want to increase sales in your business or
fulfilment in your personal life by 300% or more, a thorough
knowledge of personality types is crucial. Understanding
yourself and others will make for massively accelerated success
in all areas of life; that's my personal promise.



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Thursday, 7 May 2009

Getting More Out of Life 6 May 2009

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"Money never made a man happy yet, nor will it. The more a man has, the more he wants. Instead of filling a vacuum, it makes one." -Benjamin Franklin

Law of Attraction and Finances, part II.

In my most recent Ezine on Law of Attraction I discussed the workings of Law of Attraction (LOA) and finances. How can we use LOA to attract financial prosperity into our lives?

I discussed some basics about LOA and about our thoughts regarding finances.

As I was explaining, there IS a solution to the issue of "attraction of unwanted results". BUT: the solution does not lie in STOPPING to thinking negatively. You don't have to do that. That could already be major relief for some people!

You merely have to turn your thoughts back around towards what it IS you want as soon as you find they are wondering off towards what it is you DO NOT want. It's as simple as that.

Or, to put it even more profoundly: working out how to stop thinking negatively only means that you are putting more energy, attention and focus on the problem (thinking negatively)! This prolongs the negative feeling you really want to change!

Not good.

The process of turning your thoughts towards what is wanted is called pivoting or flip switching.

Our -what I call- internal GPS is the indicator as to what our point of attraction is: when we are feeling good, we are in alignment with who we truly are (call that whatever you want; I call it my "inner being", but any other name will do), and we will be attracting the good stuff, financially. That is because, as I explained previously, we are naturally attracted to "the good", to the things we want. If we feel bad, we are out of alignment, and by default we will attract some of the good stuff, and some of the stuff from the "dark side of the force"........

That internal Global Positioning System is such a powerful tool, and so useful. But mostly we curse it.....because we don't want to feel bad. Whereas "bad" is nothing more than an indicator that we're out of alignment with what we truly want. Nothing more, nothing less. There is no judgment to it, only the negative perception we give it.

Do you want to know the secret to create a life full of financial abundance, joy, prosperity, abundance in all sorts of other areas, health, love, etc?

Well, here it is: Start telling your "story" (being: whatever you consider to be your life) in a new way. Tell your story the way you want it -and therefore your life- to be.

Here's another truth: your desired state of being MUST have been created in spirit (or mind or thought, if you don't like that word) before it can be created in matter. Simple example: all the beautiful buildings we can see in the world were FIRST an idea in the architect's mind, and THEN turned into a reality. It's the same with our creations. We form them in our minds first.

Commit to telling your NEW story. Instead of how the story is right now (which keeps the same staying the same), or how it was in the past (which brings what WAS back to what IS).

Let's record some examples of how people tell their current story around money:

  1. I've always had a problem with saving for later;
  2. my parents never led an abundant lifestyle, so that's why I don't;
  3. I'm not clever enough to run a profitable business;
  4. I don't want people to like me only for my money;
  5. whatever I do, I just cannot seem to get rid of my debt;
  6. I am not an entrepreneur, which is why I haven't made much profit;
  7. I guess a rich life is just not for me;
  8. there is a maximum to what I can earn;
  9. my mindset is just wrong!
  10. etc. etc. etc. 

I could come up with hundreds of similar examples. The point being: they all tell a story based on observation of a seeming reality.

There is this Cycle of Observation going on: observing a situation, offering a vibration based on that observation, LOA responding to the vibration, manifestation happening according to the vibration, observing a (new) situation, etc....

As long as the observations and vibrations offered are attuned to the past or current situation, then chances are likely that manifestation will occur accordingly. Guess what: nothing seems to change!

The key: offer a new vibration, one in line with a desired future reality, a yet unrealised potential. Keep that new vibration up long enough, and you WILL experience a new reality. It can not be another way.

Unless.

Unless there are factors at play out of our control, like strong influences from the collective consciousness, or forces that guide your life 's evolution and are not yours to change (I agree that there is a spiritual touch to this; are our lives pre-determined or not?). I'll write about those in another article, because they definitely play a role within LOA, and sometimes make LOA hugely misunderstood. This is where the Law of Acceptance comes in as well!

Don't turn this "unless" into an excuse, though. You will rarely find this thwarting your intention. There is lots of "free will" available.

If you are serious about increasing the chances of your financial desires actually coming true, then here are 5 Critical Ways to deliberately, and therefore successfully apply the process of flip switching or pivoting:

  1. Become really aware of your daily thoughts around money. As soon as you catch yourself thinking a negative -and how do you know that? Yes, by being aware of your feelings!- tell yourself: "thank you, at least now I know what I DON'T want! What DO I want instead?" And ANSWER that question!
  2. Be sure to assess your feelings making a shift towards "better" when you ponder your answer to the previous question. If that doesn't happen, not even subtly, you may want to think of something else you desire, until your feelings DO go up in vibration.
  3. Learn to appreciate what you've got, even if it's not a lot! Every day, give thanks for your possessions and your positions; I use this formula: think about 5 things that went well and 5 things that you were grateful for. That creates a strong vibration that is in alignment with what you want.
  4. Write down in all areas of your life, what money would do for you (in that area). Do it in two steps: what is it, and what value will it give you? This "Values Alignment" exercise will assist you realising why you do what you do in life.
  5. Count all your financial blessings whenever they occur. In other words: look at where you already have what you are looking for. Each and every day we get financial windfalls, and recognising them will help raise your vibration.

 Examples: 

1.        money found on the floor (I find lots of it!)

2.        discounts you got but didn't count on

3.        a tax refund

4.        a two-for-one deal that saves you money

5.        a win in the lottery

6.        a pay-rise

7.        a tip

8.        extra interest on your savings account

9.        a friend who shouts you a drink/meal

10.    a free ride of any kind 
 

and there are plenty more of these kind of windfalls!

Remember: it's not the quantity that counts. Five cents is worth as much vibrationally as five million dollars. Water is water, whether as a raindrop or as an ocean. If you can bring up feelings of gratitude, you're doing good! 

To finish off: here are 4 Action Steps to help you get more of what you want, and less of what you don't.  

Set a Landmarc:

Firstly, Always (always!) pay yourself first, and research your financial status: what money have you got where? Knowing what to do will not change you; doing what you know will.

Pay yourself 10% of whatever you earn, find, get paid, get bequeathed, get gifted, and put it into a savings account. I have a system in place for accumulating wealth. Ask me about it.

Secondly, Never say "no" to money. In other words: always say YES to money, even if you feel guilty, or think you "can't accept that". You're not getting it for nothing (!).

Thirdly, Give thanks for bills, invoices and services rendered. You are paying for something you have (had) use of. It's good to be thankful for that. Seriously, do it! Say thanks, and pay the bill with a smile.

Lastly, Become part of an accountability group. Get together once a month with a group of like minded people, and create a collective vibration geared towards increasing financial abundance. Guess what a group vibration does in terms of strength! It's massive!

Obviously, I've only been able to lift the veil on this topic. There is way more to talk about, and way more that can be done. As long as you keep in mind that your current feelings about the topic of finances are a good indicator as to what your point of attraction is, you've already won half the game. The rest of the game will be won with practice!

Until next time, go well, be well, and live well!

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Wednesday, 8 April 2009

Getting More Out of Life March 2009

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Law of Attraction and Finances. 

Often, I get asked to speak or write about the topic of Law of Attraction (LOA) and money -or finances. Very understandable; if we could once and for all "solve" our money "issues" with LOA, that'd be worth a lot to many people!

When it comes to LOA and the application of it in any area of life, there are 5 basic Knowareness Principles that need to be understood:

  1. willingness to accept there is more between heaven and earth than our senses can pick up on (initially);
  2. willingness to accept that where you WERE and where you ARE have no correlation at all with where you WANT to be and CAN be;
  3. willingness to accept your life as it is, right now, balls and all.
  4. willingness to be patient, consistent, trusting and expectant;
  5. Willingness to count your blessings, no matter how insignificant they seem to be. 
  6. I've said it many times before: LOA is all about vibes; vibes are our emotions, the feelings we send out. The quantum space, which surrounds us all, always responds to our vibes, our feelings and our feelings arise from the thoughts we think. 

So when do we have a feeling, a mood, an emotional state? Well, always! We are always sending a vibration out. Just step into a room where a group of people had a massive verbal fight just before. You can sense the vibration they sent out! Or the other way around: a room where people had a belly laugh 5 minutes earlier; you still sense the joy in that room.

The crux of the successful application of LOA lies in the recognition of Deliberate vs "Undeliberate" Intent. 95% of the time we are creating our financial situation undeliberately; financial situations happen because they've always happened that way. We're just on this merry-go-round, constantly coming across either the same, or very similar financial circumstances.

In other words: our lives live us.

The solution can be found in deliberate intent: the 5% that's left. Things happen because we want them to happen. We put effort in.

In other words: we live our lives.

Money in itself is not the road to happiness, nor is it the source of all evil. On the other hand, because the topic of money (or the lack of it) hits us so often in a day (100s maybe even 1000s of times we think in terms of money) it does have pretty big influence on how we feel.

That being so, would you agree that, if we start to master something that affects us that often in a day, we have done something pretty good?

My personal belief is that we, spiritually, are meant to be having a joyful life experience. We are innately good, and long for (and work on!) a happy, expansive, prosperous life. Which is a vibrational experience!

Now, as with everything, there is an absence of this as well, the "not having such a life". That's the Law of Polarity in action. So, when you are NOT sending out vibrations that give you that prosperous life, you will experience facets of the non-prosperity. It's merely the other side of the medal!

Many people ask me: how did I ATTRACT all that financial crap? Or: when I am thinking negative thoughts, I am ATTRACTING that crap to me!

I say that that is not true. What IS happening is that you are DISALLOWING prosperity, and the disallowance is not our natural state.

Do you get that?

Because you are not in alignment with your natural state, you are THEREFORE, BY DEFAULT, experiencing the other side of it, the NON-aspects of financial prosperity.

This in itself could already give massive relief to many people, as they think that they are -for some unknown reason- ATTRACTING the negative, pulling it in. They're not. So they don't need to do all sorts of massive work on themselves to STOP attracting the negative financial results. There is an easier solution!

The question then rises: how do I find this easier solution? How do I consistently attract prosperity and financial abundance into my life? Well, that's where deliberate intent comes in! This I will discuss in the second instalment of this article. 

That is also where I will be giving you plenty of action steps to start gathering financial momentum in your own life!

This month, check within yourself where you are on the merry-go-round. Where are you repetitious when it comes to your finances? Are you often stating "I cannot afford that", "that is too expensive", etc? Are you often worried about bills coming in? Are you continually "trying" to get out of financial trouble? 

Don't worry if that is you. There is a way out. As with everything, though: it has to start with awareness! 

To your success!

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Tuesday, 24 February 2009

Getting More Out of Life

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"Reality is what's left when you stop thinking about it." -MdB 

The end of 2008 has shown a very big truth in both personal and business endeavours: all earthly success and all material gain are temporary.

What do I mean by this? Well, just have a quick look at the investment market. In my case, all the "gains" I thought I made by investing in my superannuation fund over the last 16 years are pretty much gone. I am back to where I was when I started when it comes to my "return on investment". The stock market itself is back to levels it was at in the 1970's. That's over 30 years ago.

Look at the American housing market. The sky was the limit; right now, there are whole ghost suburbs: brand new homes with no-one in them. This last year only, house prices dropped 18%; some states/cities experienced dropped of more than 45% over the last 3 years.

Look at businesses in Australia: what looked like heaven on earth has now turned into....well, let's say, an interesting challenge. The "always the go" mining industry has caved in (no pun intended). Building company after building company collapses. Employees get laid off left, right, and centre. 

All this looks pretty grim. But is it, really? 

Personally, I see the current situation as an application of one my Knowareness Principles: the Law of Rhythm, which states that life is a continuing movement around a centre line. This will make that everything in our personal and professional life has a "due-date", will come to an end. The stronger we seem to go to one end of the spectrum, the stronger we are "yanked" back to the other end. Liken it like an elastic band: the tighter you pull it, the stronger the rebound. 

There is an upside to this, though, and that's my End-of-Year message for you: what comes down will go back up again! In our universe forces are always balancing out. In that fashion, the "recession" will also have a due-date. It may take a while, but nevertheless, eventually an upturn will come around the corner. The 1930's recession didn't last forever either! 

The Landmarc rule for these situations is this: when times are great, work harder, and use the leverage an upturn gives you. Half the effort will yield you more than double the profit.

When times are not so great, keep working on what's important to you, but also take time to rest and recharge. It's absolutely useless to fight a natural phenomenon (the rhythm of life and business). Ever been really tired, and tried to fight it? You may succeed once or twice, but ultimately you will draw the short straw. The same is true for these times. Resistance is futile. Do what feels good, but stay away from making decisions based on fear and panic. These decisions usually aren't the best ones. 

Your decision making process in both life and business matters will be very much dependent on your AusIDentities Personality Type. Eagles decide on totally different grounds than Wombats do. The feelings Dolphins will use to take action are not the ones Kangaroos feel! 

Once you have a good grip on what your personality preference is, you will be easily able to "re-perceive" the current economic tide, and take action in line with what's naturally best for you. This is congruent with another massive Knowareness Principle I use in my practice: the Law of Surrender. What is best for you arrives 100% more smoothly when you yield to what is going on, instead of resisting it. Most of our major business breakthroughs occur when we "give up", and stop fighting. 

Set a LandMarc

Firstly, have the knowareness that all material gains in life and business are fleeting. That realisation can already give you peace. Enjoy what you have when you have it, and allow it to leave when it is time for it to leave. The less we are attached to what it is we think we "have", the less disturbed we will be when it actually leaves. This goes for business success, money, goods, health, and yes, even life itself. 

Secondly, have the knowareness that what came down, will also go back up. Life and business are in a constant state of flow, and "down" is never "down for good". Work on conservation, preservation, and ride the tide. There are multiple tools to allow you to do this. Many I have already discussed in previous Landmarc ezines. 

Thirdly, Discover everything there is to know about your AusIDentities Personality Type. I guarantee you a massive increase in personal peace of mind once you understand why you think what you think, and do what you do. 

Lastly, Re-determine what is REALLY important to you in your life and business ventures. We will always spend most time, money, effort, thought and action into our deepest values. Usually we do that totally unconsciously, but we do it anyway! The more we can work on our values consciously, the more we will feel GOOD, even when times seem to be BAD. 

2008 has been a fascinating year in many respects. Not the easiest one for many (I've had my fair share of critical decisions to make too!), and with a Bang of an ending, economy wise! I am curious about what 2009 has in store for us. 

Remember: what comes down, must go back up. Let that be your motto for the coming year. 


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Tuesday, 21 October 2008

Getting More Out of Life

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"If everybody thought before they spoke, the silence would be deafening." -George Barzan

One of my most prominent mentors in life, Michael Roads, says: “there is nothing outside of Self”. With this he means more than I can write in this ezine. The gist of it is that we create and allow everything that happens in our lives, good or bad. We either actively create the situation, or we allow it to happen to us, without doing something about it.

I admit that this is a pretty big statement, but there you go. My Knowareness Principles are all about taking responsibility for our lives, both personally and professionally. Neuro Linguistic Programming (NLP) teaches the same, buy the way: we create our reality through our senses.

In light of this, have you ever realized that the current so-called “global financial crisis” is purely man-made, and therefore can also be man-unmade? Outside of us, human beings, there is no crisis going on. The sun still rises and sets, the birds are still chirping, we still drive cars, we still buy stuff, we still live somewhere, etc.

Understand me correctly, I am not saying that there is nothing going on. What I AM saying is that whatever is going on right now (and for some people it is pretty bad), it is brought about by our thoughts and feelings about the future.

You can hear it everywhere: FEAR about the FUTURE economic situation has created the massive sell-out on the stock market.

Now, what is FEAR? Fear is a combination of a bundle of thoughts about a potential future, combined with a negative feeling about that potential future. Mark my emphasis on POTENTIAL. The feared future has not happened yet. No-one really knows if it is going to happen. The total opposite of the feared potential future may be the one coming true…..But still, the fear is there, and we start to act upon our thoughts and emotions: let’s get out of the stock market before our fears come true!

And –surprise, surprise- what happens? Our fears come true, because we acted upon them. It’s the classis example of the self-fulfilling prophecy.

It’s applied NLP, combined with some Law of Attraction principles: our thoughts create a physiological response, which in turn creates a feeling. The whole lot together creates an emotion in us, which makes us act in a certain fashion. Whether our initial thoughts are based upon facts or conjecture doesn’t matter. We still feel and we still act!

It’s about time that we as a species start to wake up and observe what we are doing. There is no outside force at play, that suddenly creates a recession. The “share market” is not some sort of foreign thing that does what it pleases. It is controlled by traders, human beings, who act on behalf of their clients, again human beings, who are panicking about future losses, thereby creating a roller coaster ride. The same with “the economy”. That is not an entity over which we don’t have any say. We ARE the economy, is my opinion. Our manufacturing, spending, saving, consuming, etc, dictates the economy.

The Law of Attraction, in both personal and professional settings, is pretty simple: whatever we focus on with intent and emotion has the tendency to become reality. Just look at what has happened over the last couple of weeks. Fears about a recession actually bring on a recession. Now if that is true, we can just as easily turn it around. Thoughts about a prosperous future, thought with intent and emotion, will bring that future about. Same rule, same application.

Of course there is something like “global consciousness”, so there may be forces at play that go beyond what we as individuals can influence. Nevertheless, I encourage you to –in your own circle of life- be as balanced as possible, combined with a persistent focus on what it is you DO want from your professional and personal life, not on what you DO NOT want. If enough people can stay cool, calm and collected, we’ll sit this ride out easily. On the other hand, if you like your life to be in a massive roller coaster, with good and bad parts, well, you may want to join the masses……

Set a Landmarc:

Firstly: Where in your personal and professional life are you ruled by your (in this case: negative) emotions, sometimes making decisions without really having thought the situation through? Where have you done so in the past? Have there been moments where you said to yourself: that was a somewhat too rash decision……? I may have chosen otherwise if I had given the situation more thought…..Make a firm commitment to act differently in the future, taking at least 3 more deep breaths before you react.

Secondly: do you find you are often planning your future based upon what you FEAR may happen if you don’t do something about it now? If so, realize that you are given your fear immense power. There’s nothing wrong with that, but it may yield you unwanted results. Commit to, from now on, planning your life based more upon what you would LIKE to happen in the future. You’ll increase your chances of actually getting just that, and will be way more motivated.

Thirdly: become more of an observer of “worldly news”. My life has not been affected at all by the global crisis. In fact, I have the busiest weeks ever ahead in my practice……only my THOUGHTS about my potential future will bring about a change in my practice; that’s my deep conviction. The more you can stay neutral to what seems to be happening, the more you will have a neutral, balanced life, unaffected by worldly crises.

Lastly: look at the medium to long term in your life. Even experienced stock market traders know that. If you look at too short periods of time, you will find your emotions going up and down, up and down. If you look at long terms averages, you will be way more stable emotionally, which will improve the quality of your thoughts, and therefore the quality of your results.
There’s a lot more to say about this, but let me finish by reiterating that going along with the global emotional waves usually doesn’t lead to stable and uplifting thoughts and emotions (just look at the current climate in the stock market). Mastering the Observer Perspective is one great way to gain more control over your destiny. The observer perspective can be learned, relatively easily. The choice is up to you.


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